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Google Business Profile audit: how well is your profile set up?

Your Google Business Profile is what shows in the map when someone nearby searches for your trade. Enter your business and your town or area, and we'll score it and show you what's missing. No signup to see the result.

No signup needed to see your score.

We don't store this. It runs a live check and shows you the result.

How we use what you enter: privacy notice.

Want the full picture?

This checks one of nine things that decide whether customers find you. Drop your email and we'll send the full free visibility audit — your website, reviews, local SEO, directories and the rest — with a plain-English fix list.

We'll use the business name and town or area from above — no need to retype them.

How we use what you enter: privacy notice.

Built by TradeFlo — websites and lead tools for trade businesses. No spam, no hard sell.

Questions about this check

What does a Google Business Profile audit check?

Whether the profile is claimed, the services it lists, your opening hours, your photos and recent activity. Each gap makes it harder to show in the map when someone nearby searches for your trade.

Is this really free?

Yes. The score is free and there's no signup to see it. We build websites and lead tools for trade businesses, so a free tool like this is how we say hello. There's no catch.

How accurate is the score?

It reads your public Google Business Profile and scores how complete it is: claimed status, services, opening hours, photos and recent activity. A couple of signals (like 'claimed' and 'recently active') are best-effort inferences from public data, clearly marked as such. We'd rather say 'we can't confirm this' than make up a number.

Why does my profile score low when I think it's fine?

The most common culprits are no opening hours, only one or two photos, no service categories beyond the basics, or nothing posted in a long time. Each one quietly drops you in the map results. The checklist shows you exactly which.

What do I get if I enter my email?

The full free visibility audit: not just your Google Business Profile, but your website, reviews, local SEO, trade directories and lead capture, all scored, with a plain-English list of what to fix first. No spam.